In our pursuit of the most gripping tales from loyal Subaru owners, we unearthed two captivating narratives. These authentic stories were meticulously crafted into films, igniting the launch of the new Subaru Outback and paving the way for an unforgettable journey.
When Subaru makes a commercial about safety, they take it extremely seriously. Just like the safety of the cars themselves. For this piece, we used a real crash survivor story—and the real crashed car—to make something of an audiovisual punch in the gut area. CTA: hug your kids.
Based on a true Subaru Outback owner’s daily commute. We follow Sherrie and her Outback across mountains and years, for more than 500,000 miles.