Super Bowl LVII

After 30 years of secrecy, Jay and Duke Bush passed the family recipe torch to Peyton Manning. Manning joined Team Bush's Beans for the Super Bowl LVII, starring in two ads across 18 key markets. In the first, he practices the iconic phrase "roll that beautiful bean footage" with Jay and Duke's approval. In the second, Manning extols the health benefits of beans, showcasing their impact on diet and overall deliciousness.

To keep the buzz going on social media, we've introduced Peyton Canning. This limited-edition opener features Peyton Manning's voice and can-opening prowess. With eight catchphrases stored inside its football-shaped crank, Peyton Canning isn't just about opening cans; it's about opening minds to the beauty of beans. Join the excitement at PeytonCanning.com to claim yours!

MY ROLE: CREATIVE DIRECTOR + DESIGNER / AGENCY: CARMICHAEL LYNCH / PARTNER: CHAD TEMPLES / CCO: MARTY SENN

MY ROLE: CREATIVE DIRECTOR + DESIGNER / AGENCY: CARMICHAEL LYNCH / PARTNER: CHAD TEMPLES / CCO: MARTY SENN